Category
Web Dev
Category
Client
Work
Tovuti LMS needed a website redesign. As the main organic sales funnel, the current site was copy-heavy and was not properly optimized for search engine rankings.
A clean design kept within brand guidelines gave this site a needed refresh. More focus was placed on the software platform interface while elevating the look and feel to appeal to the target market of corporate enterprise.
Moving hosting platforms to HubSpot CRM also gave a deeper insight into analytics. Strategic SEO optimization now drives organic sales leads to the proper pillar pages, where solutions to pain points are delivered in a way that is more organic and story-driven.
